Birchfield Industry Focus

Engagement

Leadership Benchmarking Workshop

A half-day facilitated session for supermarket leadership teams to interpret peer ranges and agree category priorities.

Facilitated half-day workshop · Half day (plus prep) · Client office or Tân Phú meeting room

From 18,000,000 VND per session

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Retail leadership discussion around a table with printed category notes

Who it is for

Store directors and category heads who already have benchmark figures or a prior Birchfield pack.

Result

Shared priorities and owners for the next trading quarter.

Preparation

Confirm attendees and bring current category scorecards if available.

Constraints

Maximum 12 participants for a productive session.

Included

  • Pre-read pack tailored to your store format
  • Facilitated discussion of peer ranges and trade-offs
  • Agreed 90-day priority list

Not included

  • Full data collection engagement
  • Staff training courses

Process

  1. Collect pre-read inputs
  2. Run facilitated session
  3. Issue priority summary within three business days

See the full engagement sequence or ask about timing for your stores.